Application Programming Interface, better known as API, is, actually, a software intercessor or a go-between that facilitates the provision of communication between two applications. It can also be defined as a set of subroutine delineations, protocols, and tools that are utilized in the process of constructing and developing an application software.
As an example consider you are booking your flight ticket for your journey home. In extremely rare cases you will navigate to the particular website of an airplane service and book your ticket. In fact, you will use a travel portal which shows you tickets for your destination on various airplane services collectively. When the ticket is booked the confirmation always goes to the airplane service you opted for and in return, you get the place on the plane. This is possible through an API. Here, the travel portal acts as an API which takes your booking request to the airplane service you opted for and in return brings back a confirmation stating that your ticket has been booked.
What is API Management?
Most of the organizations understand the importance of APIs but fail to acknowledge the importance of API Management. API Management is extremely essential and the following reasons will exhibit the same.
- API Management helps to secure the APIs as a company’s backend system, as well as data of the consumer, is exposed when an API works.
- Without API Management, it is not possible to get analytical data in the form of logs and audit trails for analysis as well as troubleshooting a non-performing API.
- Moreover, in the digital world, a consumer is not satisfied by merely accessing a company’s product or services over a website. In fact, the modern consumer wants to access the required information and data any time, across multiple channels and devices. This can be made possible only through APIs.
Hence, API Management can be outlined and delineated as the process of developing APIs and placing them into the needed positions, constructing as well as bringing into effect the usage rules and regulations of the APIs, collecting analytical information statistics as well as monitoring the performance of the API. In short, API Management is of utmost necessity if a company wants to monitor and manage their APIs efficaciously.
What are the requisites for impressing and impelling API Management?
While some organizations simply fasten and sew together a bulk of API management tools and get their job done. However, for an organization to stay aligned towards its objectives and achieve the desired level of growth well within the estimated time; the act of tailoring together different API management tools won’t be effective at all. Instead, the requirement is to invest in a powerful and robust API Management Platform.
API Management Platform is a pre-designed collection of tools which facilitates API creation, deployment as well as management. One of the major names in API Management Platforms is ‘Apigee’ and the same is being utilized by the bulk of the biggies in the relative industry. Countless client success stories are associated with Apigee which serve as a testimony to the fact that the Apigee API Management Platform aids and assists perfectly in creating, deploying, protecting and managing the APIs utilized by the organization. Following use cases will further exhibit the importance of and the need for an impressive API Management Platform.
The Evolution & Complete Makeover of Pitney Bowes
Pitney Bowes, a 96 year old manufacturing unit of postage meters and a provider of mail sorting services, has accepted, embraced and recognized the need of becoming technologically advanced and gradually has evolved into a company dealing in the supply of digital logistics software that aids and assists various e-commerce businesses in their online mailing and shipping requirements.
The construction elements utilized to develop a powerful and brawny mailing and logistics system are none other than APIs that have enabled the developers to code and join together various applications without resorting to writing a fresh piece of code each time. Upon the company’s partnership with Apigee; developers were able to make, join together and deploy APIs for various modern logistics services like location intelligence, customer involvement and even shipping and mailing in record-breaking time.
These services have been made publicly available by Pitney to its customers so that they can utilize the same in adding modern features and building up the functionality of their e-commerce software.
Digital Customer Interactions Made Faster by Target Through APIs
While Pitney Bowes utilized the power of APIs to facilitate the development of its partners; Target, utilized the same power to come at par with the anticipations and hopes of its customers. Before partnering with Apigee; the customer-business interaction was not noteworthy for the organization and it had to think and develop a strategy fast if the firm wanted to retain its customers.
Here comes Apigee in the scene as the API Management Platform was utilized by the developers of the organization to build, deploy and manage cool applications that quickened and sped up the customer-business digital interactions in a record-breaking time. Moreover, the API Management Platform was also extremely useful as a learning tool for the internal developers of the organization.
San Francisco Airport Adopt APIs to Build a “Connected Airport”
The adoption of APIs by San Francisco Airport will come as a boon to the employees as well as customers as with the aid and assistance of APIs and effective API management; employees will be able to bring about a high degree of improvement in customer experience as the operational efficiency of the airport will increase tremendously through APIs.
San Francisco Airport has already started working on achieving its dream of being a fully connected digital airport by building and deploying software, based on APIs, to work towards optimizing taxi queues.
Conclusion | API Management is an Ultimate Necessity
From the use cases above, it becomes clear and evident that relying on APIs without putting an efficacious API Management Platform in the picture won’t do any good for the organization as effective API Management aids and assists in doing those tasks pretty quickly which, otherwise, would have taken a copious amount of time. Tasks, like deploying modern APIs and providing security and protective cover to the APIs, is exceedingly and extremely tough to bring into action without an impressive API Management System.
Companies like Cloudland Technologies are transforming industries by incorporating API management into holistic digital transformation solutions; bridging the gap between modern platforms and legacy systems.
Apart from working towards empowering the APIs, an API Management System empowers the developers as well as in fewer efforts they are able to achieve a lot more. Moreover, the analytical tools provided by API Management greatly helps an organization to measure its success and keep itself perfectly aligned on the path of achieving and accomplishing its goals.