Online payments are becoming the standard for all e-commerce stores. Payment gateways help stores accept debit/credit card payments from their customers. Selecting the right payment gateway will help your business run smoothly and save money. Once you’ve found a good payment gateway, it’s easy to integrate it to your site.
When finding a source of payment integration in website, here are some options to consider:
This is the simplest option when it comes to customer experience. It works with an API kit that’s provided by the payment processor. The form will capture details and send them through the payment providing by using the API. This might require extra programming, so this will increase the overall cost of the payment gateway integration
With this options, your customers will be redirected to an encrypted hosting page, or they’ll be asked to input their data on your website’s embedded iFrame. Your gateway provider will notify you through varied means (i.e., HTTP call backs). For skilled developers, this option will take less time to integrate fully.
Escrow systems allow you to withhold all funds until it’s been approved by an administrator. For example, if your platform acts as a middleman for trade operations or acts as any other form of an online marketplace. (i.e., online bidding platform, then you’ll want to create a legitimate platform where the funds of both parties are arbitraged and stored while the deal is occurring.
While you can create your own merchant account, there are some that are established that handle your daily transactions. In fact, some website platforms accept these gateways; making it easier for you to integrate them to your e-store. Here is some good payment integration in website options that are available.
PayPal is one of the most popular payment gateways, especially amongst the millennial consumers. Buyers use the platform when they don’t want to reveal their credit card information to an online portal. PayPal is a great option for small and mid-sized businesses – and acts as an extra payment option for larger companies. Try this option if you want a simple platform that’s easy for your customers to use.
Authorize.Net is one of the most established and oldest platforms around. Since they’ve been in operation in 1996, it has gained useful features such as subscriptions, simple checkout options, and fraud protection services. It has an easy user interface that has simple customization options and security features that your developers appreciate.
Stripe is a newer payment platform, but it has already shown high performance and usability. While it acts as a traditional payment gateway, it also has advanced features such as using third-party apps to accept payments, through the marketplace or subscriptions. Stripe was made to help developers needs, making it easy to adapt and customize to your business model.
Overall, there is payment integration in website plans available. It’s up to you to decide which one is the right one for your company. Take time using each of these options and select the one that helps you the most.